Hormone's official launch in Poland took place in collaboration with Parfumeria Belle. The event gathered fragrance enthusiasts, collectors, and industry professionals, establishing the brand's presence within Poland's selective fragrance market.




Hormone's official launch in Poland took place in collaboration with Parfumeria Belle. The event gathered fragrance enthusiasts, collectors, and industry professionals, establishing the brand's presence within Poland's selective fragrance market.



Hormone participated in Snouf 2026 at Villa des Vergers in Rimini, Italy, presenting the full lineup including This is Not Caffeine and the newly redesigned Discovery Set — and received the exhibition's Innovation Award.
Learn moreThe Fragranza x Hormone PR event marked the official Ukrainian launch of This is Not Caffeine, Hormone's composition for activation, clarity, and invigoration from This is Not Sensory Compounds.
Learn moreThis is Not Caffeine was introduced at Luxury Aroma stores across Ukraine, extending the fragrance's reach in Eastern Europe.
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